Prowerb, based in Germany, has been a pivotal partner for Coca-Cola, providing comprehensive logistics solutions, storage facilities, and promotional materials to enhance the brand's market presence.
CocaCola POS
Solution
1. Comprehensive Logistics and Storage Solutions
Prowerb manages the storage of marketing materials for Coca-Cola. Our dedicated customer service team handles order picking, ensures timely packaging, and ships the materials overnight to Coca-Cola’s retail partners and collection depots.
2. Management of Promotional Materials
We handle the production and distribution of promotional items, including branded merchandise and point-of-sale displays. Our services ensure seamless execution of Coca-Cola’s marketing campaigns, enhancing brand visibility and customer engagement.
How We Did It
To support Coca-Cola's operations, we combined the following services:
1. Third-Party Logistics (3PL)
We provided end-to-end logistics services, including storage and transportation, to optimize Coca-Cola's supply chain.
2. Picking and Assembly
We prepared and assembled promotional kits and gift packages for precise and timely delivery.
3. Real-Time Reporting
Our customer portal provided live insights into inventory levels, shipping status, and order history, enabling informed decision-making.
4. National Distribution
We utilized an extensive network to ensure fast delivery across Germany, maintaining a reliable supply chain.
5. Dedicated Customer Service
We assigned a dedicated team to efficiently handle inquiries and ensure smooth operations.
The Result
1. Improved Operational Efficiency
Reduced lead times and enhanced overall performance.
2. Increased Brand Visibility
Effective management of promotional materials boosted Coca-Cola’s market presence.
3. Enhanced Customer Satisfaction
Timely deliveries and high-quality promotional materials strengthened customer satisfaction and loyalty.